Starting an online business involves more than purchasing a domain name and putting up a few web pages.

You need the right niche, a clear audience, an offer people can understand, a practical revenue model, a professional website and a focused plan for attracting potential customers.

The Online Business Launch + Website service brings those pieces together.

We help you organize your business idea, shape your first offer, establish your online presence and launch with a clear direction instead of trying to figure everything out alone.

𝗧𝗨𝗥𝗡 𝗪𝗛𝗔𝗧 𝗬𝗢𝗨 𝗔𝗟𝗥𝗘𝗔𝗗𝗬 𝗞𝗡𝗢𝗪 𝗜𝗡𝗧𝗢 𝗔 𝗥𝗘𝗔𝗟 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦

You may already have valuable experience, professional skills, specialized knowledge or a solution that could help other people.

The challenge is determining how to turn that value into a business that is focused, understandable and capable of producing revenue.

This service helps you identify:

● The experience and knowledge you may be able to monetize

● The audience you are best positioned to serve

● The specific problem your business can help solve

● The offer you should begin with

● How your business may generate revenue

● What your website needs to accomplish

● How you can begin attracting leads, customers or clients

● Which actions should receive your attention first

𝗪𝗛𝗢 𝗧𝗛𝗜𝗦 𝗦𝗘𝗥𝗩𝗜𝗖𝗘 𝗜𝗦 𝗙𝗢𝗥

The Online Business Launch + Website service is designed for people who:

✓ Want to start a legitimate online business but are unsure where to begin

✓ Have useful skills, experience or knowledge they want to monetize

✓ Have several business ideas but need help choosing a practical direction

✓ Know what they want to do but need help shaping the business and offer

✓ Want to start a coaching, consulting, service or digital-product business

✓ Feel overwhelmed by websites, email marketing, payment systems and technology

✓ Need professional guidance instead of another general online course

✓ Want their business foundation and website built correctly from the beginning

𝗧𝗛𝗘 𝗧𝗬𝗣𝗘𝗦 𝗢𝗙 𝗢𝗡𝗟𝗜𝗡𝗘 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦𝗘𝗦 𝗪𝗘 𝗖𝗔𝗡 𝗛𝗘𝗟𝗣 𝗟𝗔𝗨𝗡𝗖𝗛

Depending on your experience, audience and goals, your business may be built around:

● Coaching

● Consulting

● Freelance or professional services

● Specialized online services

● Digital products

● Educational guides or resources

● Workshops or training

● Memberships or subscriptions

● A combination of services and digital products

The final business direction will be based on your strengths, market opportunity, resources and realistic starting point.

𝗧𝗛𝗜𝗦 𝗜𝗦 𝗡𝗢𝗧 𝗔 𝗚𝗘𝗡𝗘𝗥𝗜𝗖 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦 𝗣𝗔𝗖𝗞𝗔𝗚𝗘

Your business should not be built from a generic template that ignores your experience, audience and goals.

The process begins with a detailed questionnaire and a private Zoom strategy session.

We use your answers and our discussion to develop the direction for your niche, audience, first offer, business message, website structure and initial marketing priorities.

The website and startup plan are then built around the business you are actually launching.

𝗪𝗛𝗔𝗧 𝗬𝗢𝗨 𝗥𝗘𝗖𝗘𝗜𝗩𝗘 𝗙𝗢𝗥 $𝟯,𝟱𝟬𝟬 & 𝗨𝗣

A. Online business startup questionnaire

B. Private Zoom business strategy and website-planning session

C. Personalized online business direction and launch plan

D. Recommended niche and target-audience direction

E. Clear business positioning and core message

F. First-offer development and pricing direction

G. Revenue-model recommendations

H. Professional direct-response WordPress website

I. Up to seven professionally structured web pages

J. Core content for the Home, About and Contact pages based on your questionnaire and interview

K. Content structure and direction for the remaining pages

L. Image and visual direction for the website

M. Mobile-responsive formatting for desktop, tablet and phone

N. AWeber email-marketing integration

O. One matching email signup, lead-capture or contact form

P. Automatic notification when someone completes the form

Q. Thank-you or confirmation page connected to the form

R. Integration with your existing payment processor or payment-button system when needed

S. Basic on-page SEO setup

T. Form, link, payment and mobile-functionality testing

U. One consolidated revision round

V. Final website review and launch support

𝗬𝗢𝗨𝗥 𝗣𝗘𝗥𝗦𝗢𝗡𝗔𝗟𝗜𝗭𝗘𝗗 𝗢𝗡𝗟𝗜𝗡𝗘 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦 𝗟𝗔𝗨𝗡𝗖𝗛 𝗣𝗟𝗔𝗡

Your business launch plan may include:

● Business concept and direction

● Recommended niche

● Ideal-customer profile

● Core customer problem

● Business promise or desired outcome

● First-offer recommendation

● Suggested offer structure

● Pricing direction

● Potential revenue streams

● Website purpose and visitor journey

● Lead-generation direction

● Content priorities

● Email-list strategy

● Recommended launch actions

● Immediate next steps

The purpose of the plan is to give you a practical starting direction that supports both the business and the website.

𝗬𝗢𝗨𝗥 𝗣𝗥𝗢𝗙𝗘𝗦𝗦𝗜𝗢𝗡𝗔𝗟 𝗢𝗡𝗟𝗜𝗡𝗘 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦 𝗪𝗘𝗕𝗦𝗜𝗧𝗘

Your website will be built with WordPress and OptimizePress.

It will be structured as a direct-response website designed to help visitors understand:

● Who you help

● What problem you solve

● What you offer

● Why they should trust you

● What action they should take next

The primary action may be joining your email list, requesting information, scheduling a consultation, purchasing an offer or entering another appropriate sales process.

𝗖𝗢𝗠𝗠𝗢𝗡 𝗪𝗘𝗕𝗦𝗜𝗧𝗘 𝗣𝗔𝗚𝗘𝗦

Your exact page structure will depend on the business being launched.

A typical seven-page website may include:

● Home

● About

● Services or Offers

● Individual Offer Page

● Contact

● Email Signup or Lead-Capture Page

● Thank-You or Confirmation Page

Pages may be substituted according to your business model, audience and conversion goals.

𝗖𝗢𝗡𝗧𝗘𝗡𝗧 𝗔𝗡𝗗 𝗜𝗠𝗔𝗚𝗘 𝗗𝗜𝗥𝗘𝗖𝗧𝗜𝗢𝗡

Your core website messaging will be developed from your completed questionnaire and Zoom strategy session.

We commonly provide the primary copy for the Home, About and Contact pages.

We also provide page structure, content direction and image guidance for the remaining pages.

You are responsible for supplying accurate personal and business information, credentials, product details, service details, pricing, policies and technical information specific to your business.

Additional full-page copywriting may be quoted separately when needed.

𝗔𝗪𝗘𝗕𝗘𝗥 𝗘𝗠𝗔𝗜𝗟 𝗠𝗔𝗥𝗞𝗘𝗧𝗜𝗡𝗚 𝗦𝗘𝗧𝗨𝗣

Your website will include the connection of your AWeber account to one matching signup, lead-capture or contact form.

When someone completes the form:

● Their information is submitted through your website

● Their information is added to the appropriate AWeber list when applicable

● You receive an automatic notification

● The visitor is directed to the appropriate thank-you or confirmation page

Your AWeber account, list and required email messages must be active and available before final setup.

Additional forms, lists, campaigns or advanced automations may be quoted separately.

𝗣𝗔𝗬𝗠𝗘𝗡𝗧 𝗣𝗥𝗢𝗖𝗘𝗦𝗦𝗢𝗥 𝗜𝗡𝗧𝗘𝗚𝗥𝗔𝗧𝗜𝗢𝗡

When your initial offer requires online payment, we can connect the website to the payment processor or payment-button system you currently use.

This may include PayPal, Stripe, Square or another compatible payment option.

Payment-processor fees, account approval and third-party service charges are not included.

𝗕𝗔𝗦𝗜𝗖 𝗢𝗡-𝗣𝗔𝗚𝗘 𝗦𝗘𝗢 𝗦𝗘𝗧𝗨𝗣

Your website includes a basic SEO foundation, which may include:

● Page titles

● Meta descriptions

● Clear heading structure

● Search-friendly page addresses

● Image alt text where appropriate

● Search-engine visibility settings

This does not include an ongoing SEO campaign, link building, content publishing or guaranteed search-engine rankings.

𝗛𝗢𝗪 𝗧𝗛𝗘 𝗣𝗥𝗢𝗖𝗘𝗦𝗦 𝗪𝗢𝗥𝗞𝗦

1. Complete the Online Business Launch + Website project form.

2. Select an available Zoom strategy-session appointment.

3. Participate in the private business and website-planning session.

4. Receive the recommended business direction, project scope and final price.

5. Approve the project and complete the required payment.

6. Provide the required account access, information and approvals.

7. Review the initial business direction and website build.

8. Submit one organized round of revisions.

9. Approve the completed website and prepare for launch.

𝗣𝗥𝗢𝗝𝗘𝗖𝗧 𝗧𝗜𝗠𝗘𝗟𝗜𝗡𝗘

Most standard Online Business Launch + Website projects are completed within 7 to 21 business days after the project has been approved and all required information, account access, content and payment have been received.

The completion time depends on the website size, business-development needs, integrations, client response time and overall project complexity.

𝗪𝗛𝗔𝗧 𝗜𝗦 𝗡𝗢𝗧 𝗔𝗨𝗧𝗢𝗠𝗔𝗧𝗜𝗖𝗔𝗟𝗟𝗬 𝗜𝗡𝗖𝗟𝗨𝗗𝗘𝗗

The starting package does not automatically include:

● Large ecommerce stores

● Extensive product catalogs

● Membership-site development

● Complex course platforms

● Custom software or programming

● Advanced booking systems

● Advanced third-party integrations

● Multiple complete sales funnels

● Extensive email campaigns

● Ongoing content creation

● Ongoing business coaching

● Ongoing SEO services

● Paid advertising management

● Unlimited pages or revisions

● Domain, hosting, software, email-platform or payment-processing fees

* Additional pages, features, funnels, content or support services may be quoted separately.

𝗙𝗥𝗘𝗤𝗨𝗘𝗡𝗧𝗟𝗬 𝗔𝗦𝗞𝗘𝗗 𝗤𝗨𝗘𝗦𝗧𝗜𝗢𝗡𝗦

𝗗𝗢 𝗜 𝗡𝗘𝗘𝗗 𝗧𝗢 𝗞𝗡𝗢𝗪 𝗘𝗫𝗔𝗖𝗧𝗟𝗬 𝗪𝗛𝗔𝗧 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦 𝗜 𝗪𝗔𝗡𝗧 𝗧𝗢 𝗦𝗧𝗔𝗥𝗧?

No.

You may already have a clear business idea, several possible ideas, or simply valuable skills, experience and knowledge that you want to monetize.

The questionnaire and Zoom strategy session are used to help identify the most practical niche, audience, offer and starting direction for your business.

𝗪𝗛𝗔𝗧 𝗧𝗬𝗣𝗘𝗦 𝗢𝗙 𝗢𝗡𝗟𝗜𝗡𝗘 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦𝗘𝗦 𝗖𝗔𝗡 𝗬𝗢𝗨 𝗛𝗘𝗟𝗣 𝗠𝗘 𝗟𝗔𝗨𝗡𝗖𝗛?

We can help develop online businesses built around:

● Coaching

● Consulting

● Freelance or professional services

● Specialized online services

● Digital products

● Educational resources

● Workshops or training

● Memberships or subscriptions

● A combination of services and digital products

The recommended business model will depend on your experience, goals, resources and market opportunity.

𝗜𝗦 𝗧𝗛𝗘 𝗪𝗘𝗕𝗦𝗜𝗧𝗘 𝗜𝗡𝗖𝗟𝗨𝗗𝗘𝗗 𝗜𝗡 𝗧𝗛𝗘 $𝟯,𝟱𝟬𝟬 𝗦𝗧𝗔𝗥𝗧𝗜𝗡𝗚 𝗣𝗥𝗜𝗖𝗘?

Yes.

The starting package includes a professional direct-response WordPress website with up to seven pages, along with the business strategy, offer direction, website planning and essential integrations described on this page.

The final price may increase when the project requires additional pages, extensive copywriting, multiple funnels, advanced technology, special integrations or other work outside the standard package.

𝗪𝗛𝗔𝗧 𝗪𝗘𝗕𝗦𝗜𝗧𝗘 𝗣𝗟𝗔𝗧𝗙𝗢𝗥𝗠 𝗗𝗢 𝗬𝗢𝗨 𝗨𝗦𝗘?

The website is built with WordPress and OptimizePress.

This combination provides a professional website foundation along with the flexibility needed to create lead-capture pages, offer pages, thank-you pages and other direct-response elements.

𝗪𝗜𝗟𝗟 𝗬𝗢𝗨 𝗪𝗥𝗜𝗧𝗘 𝗧𝗛𝗘 𝗪𝗘𝗕𝗦𝗜𝗧𝗘 𝗖𝗢𝗡𝗧𝗘𝗡𝗧?

We commonly provide the primary messaging and copy for the Home, About and Contact pages based on your completed questionnaire and strategy session.

We also provide content structure, page direction and image guidance for the remaining pages.

You will be responsible for providing accurate information about your experience, credentials, services, products, pricing, policies and other details specific to your business.

Additional full-page copywriting may be quoted separately when needed.

𝗜𝗦 𝗘𝗠𝗔𝗜𝗟 𝗠𝗔𝗥𝗞𝗘𝗧𝗜𝗡𝗚 𝗦𝗘𝗧𝗨𝗣 𝗜𝗡𝗖𝗟𝗨𝗗𝗘𝗗?

The standard package includes the connection of one AWeber signup, lead-capture or contact form to the website.

It also includes an appropriate thank-you or confirmation page and automatic notification when someone completes the form.

Additional lists, forms, campaigns, automated email sequences or advanced integrations may be quoted separately.

𝗖𝗔𝗡 𝗠𝗬 𝗪𝗘𝗕𝗦𝗜𝗧𝗘 𝗔𝗖𝗖𝗘𝗣𝗧 𝗣𝗔𝗬𝗠𝗘𝗡𝗧𝗦?

Yes.

When your initial offer requires online payment, we can connect the website to your existing compatible payment processor or payment-button system.

Payment-processor fees, account approval and third-party charges are not included in the project price.

𝗗𝗢 𝗜 𝗡𝗘𝗘𝗗 𝗧𝗢 𝗛𝗔𝗩𝗘 𝗔 𝗗𝗢𝗠𝗔𝗜𝗡, 𝗛𝗢𝗦𝗧𝗜𝗡𝗚 𝗔𝗡𝗗 𝗦𝗢𝗙𝗧𝗪𝗔𝗥𝗘 𝗕𝗘𝗙𝗢𝗥𝗘 𝗪𝗘 𝗦𝗧𝗔𝗥𝗧?

Not necessarily.

We can provide direction on the domain, hosting, WordPress, OptimizePress, AWeber and payment tools needed for your project.

You are responsible for purchasing and maintaining your domain, hosting, software licenses, email-marketing account and payment-processing account.

𝗛𝗢𝗪 𝗟𝗢𝗡𝗚 𝗪𝗜𝗟𝗟 𝗧𝗛𝗘 𝗣𝗥𝗢𝗝𝗘𝗖𝗧 𝗧𝗔𝗞𝗘?

Most standard Online Business Launch + Website projects are completed within 7 to 21 business days after the project has been approved and all required information, account access, content and payment have been received.

The exact completion time depends on the project scope, required integrations, client response time and overall complexity.

𝗪𝗛𝗔𝗧 𝗛𝗔𝗣𝗣𝗘𝗡𝗦 𝗔𝗙𝗧𝗘𝗥 𝗜 𝗦𝗨𝗕𝗠𝗜𝗧 𝗧𝗛𝗘 𝗥𝗘𝗤𝗨𝗘𝗦𝗧 𝗙𝗢𝗥𝗠?

You will select an available Zoom appointment when completing the form.

During the consultation, we will discuss your experience, business ideas, goals, possible audience, offer direction, website needs and project timeline.

After the consultation, you will receive the recommended project scope, final price and next steps.

No work begins until the scope, payment terms and project requirements have been approved.

𝗜𝗦 𝗦𝗨𝗕𝗠𝗜𝗧𝗧𝗜𝗡𝗚 𝗧𝗛𝗘 𝗙𝗢𝗥𝗠 𝗔 𝗖𝗢𝗠𝗠𝗜𝗧𝗠𝗘𝗡𝗧 𝗧𝗢 𝗣𝗨𝗥𝗖𝗛𝗔𝗦𝗘?

No.

Submitting the form and participating in the Zoom consultation allows us to determine whether the service is a good fit and establish the appropriate project scope.

You decide whether to move forward after reviewing the final scope, price and payment terms.

𝗪𝗛𝗔𝗧 𝗜𝗙 𝗠𝗬 𝗣𝗥𝗢𝗝𝗘𝗖𝗧 𝗥𝗘𝗤𝗨𝗜𝗥𝗘𝗦 𝗠𝗢𝗥𝗘 𝗧𝗛𝗔𝗡 𝗧𝗛𝗘 𝗦𝗧𝗔𝗡𝗗𝗔𝗥𝗗 𝗣𝗔𝗖𝗞𝗔𝗚𝗘?

Additional pages, sales funnels, email campaigns, advanced integrations, copywriting, ongoing support or other specialized services can be added when needed.

Any additional work will be explained and included in the final project scope and price before the project begins.

𝗢𝗡𝗟𝗜𝗡𝗘 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦 𝗟𝗔𝗨𝗡𝗖𝗛 + 𝗪𝗘𝗕𝗦𝗜𝗧𝗘

$𝟯,𝟱𝟬𝟬 & 𝗨𝗣

A. Personalized online business direction and launch plan

B. Professional direct-response website with up to seven pages

C. Essential email, lead-capture and payment-system integration

The final project scope and price will be based on your business model, website requirements, required content and additional features.

𝗥𝗘𝗔𝗗𝗬 𝗧𝗢 𝗟𝗔𝗨𝗡𝗖𝗛 𝗬𝗢𝗨𝗥 𝗢𝗡𝗟𝗜𝗡𝗘 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦?

Complete the Online Business Launch + Website project form to tell us about your experience, ideas, goals and website needs. 

You will also select an available Zoom appointment so we can discuss your business direction, answer important questions and determine the right starting scope.

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